As Vice President of Corporate Communication at Greater Media, Heidi Raphael provides leadership overseeing all aspects of communications, branding and marketing for one of the nation’s leading privately-held broadcast companies.
Ms. Raphael has nearly twenty years of experience and leadership in the radio industry and has been recognized among the “50 Most Influential Women in Radio” by Radio Ink Magazine in 2006, 2007, 2008, 2009, 2010 and 2011. In addition, she was named among the “Top 25 Women to Watch in Sales & Marketing” by American Women in Radio & Television (AWRT) in 2009.
Ms. Raphael joined Greater Media in 1996 as Marketing Director of WRIF-FM in Detroit, Michigan. She was subsequently promoted to Director of Group Marketing, overseeing the combined marketing efforts for WRIF-FM, WCSX-FM and WMGC-FM in the Motor City. In this role Ms. Raphael led several major accomplishments and innovations, including the development of a non-traditional revenue department for WGRV-FM in Detroit, which later became WMGC-FM.
In January of 2005, Ms. Raphael was promoted to Director of Corporate Communication for Greater Media, Inc., and she was named Vice President of Corporate Communication in February of 2008.
Ms. Raphael is a leading voice in national radio and media issues. She is an elected member of the Board of Directors of the National Association of Broadcasters (NAB) Radio Board and the Alliance for Women in Media (AWM), both based in Washington, DC. In addition, Ms. Raphael serves as the official spokesperson on behalf of the national Mentoring and Inspiring Women in Radio Group and is a member of Board of Directors of the Library of American Broadcasting.
An avid philanthropist and active community member, she volunteers on number of boards, including the Board of Trustees of Medaille College, located in Buffalo, New York; and the Board of Governors at Tufts Medical Center in Boston, Massachusetts.
Ms. Raphael also serves as Vice President of the Board of Directors of the Buffalo Broadcasters Association and the Everywoman Opportunity Center.
In addition, she is a member of the United Nations Association of Greater Boston, the International Institute of Buffalo and volunteers as an on-air reader for the Niagara Frontier Radio Reading Service in Buffalo, New York.