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Mrs.
Garber's distinguished advertising and broadcast career
has always been Los Angeles-based. She held senior media
positions at Chiat/Day and Foote, Cone & Belding in
Los Angeles. Her radio experience includes local sales
and management for CBS and ABC radio stations and at
Interep Radio. She worked on the client side of the
advertising business for two years as VP/Broadcast Media
for Buena Vista Pictures Marketing serving the Walt
Disney Studios.
Mrs.
Garber was named President of the Southern California
Broadcasters Association in May of 1998. Since then
she has co-produced, in conjunction with Arbitron, three
behavioral studies about media usage. She coined the
phrase "A radio station is a Virtual Community" and
has delivered that message in over 200 presentations
since 2001. Mrs. Garber also teaches. Over 500 people
from the advertising business went through her Media
Planning courses at UCLA Extension, and over 500 radio
sales people have been trained through her SCBU (Southern
California Broadcasters University) courses since 1994.
Since
the inception of the list five years ago, Mrs. Garber
has been named one of the "20 Most Influential Women
in Radio" by RADIO INK Magazine. She was the recipient
of the 2000 Southern California Chapter of American
Women in Radio and Television (AWRT) Genii Award for
Excellence in Radio. She has been a keynote speaker
at business conferences and events around the country.
Community
service plays a major part in Mrs. Garber's life. She
is on the Board of Directors of the Los Angeles Advertising
Club, the Board of Trustees of Pitzer College, the Board
of Trustees of St. Francis Hospital Foundation, the
Media Advisory Board of Drug Free So. California, and
the Board of The Variety Children's Charity, Tent 25.
She recently was named a member of the prestigious Southern
California chapter of American Women in Radio and Television
Advisory Council. She is a founding member of the L.A.
ad industry charity, Advertising Industry Emergency
Fund (AIEF).
Advertising
runs in the family: Mrs. Garber's son Greg works for
Infinity Radio in Phoenix, Arizona. Mrs. Garber and
her husband reside in Malibu with their dog, Paddington.
5/10/2004
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