Debbie Durben's more than 25 years in the radio industry have been marked by a steady rise to the top, punctuated by major successes and bolstered by a genuine love for the medium. She joined the trade at the Radio Advertising Bureau and spent the next 21 years of her career working at Interep. In 2001, Debbie was promoted to President of the Interep Marketing Group where her edge was sharpened as she worked strictly on developing new and innovative ways for advertisers to use radio. She joined Focus360 as President in January 2007.
"We are in a very dynamic marketplace where the playing field has changed. For that reason, innovative marketers need to offer up unique and exclusive solutions. Our combined experience in Radio Representation, Digital Media, and New Business puts us in an exceptional position to create and then offer advertisers seamless integration across all channels. I am thrilled to be a part of Focus360 and look forward to activating our innovative and integrated solutions."
Debbie's achievements also have been recognized outside the halls of Interep. In 2001, she was accepted into the prestigious Young Presidents' Organization (YPO), Fairchester (Fairfield and Westchester) Chapter. Debbie, it should be noted, is one of two female members of the Fairchester YPO chapter. In 2003, 2004, 2005 and again in 2006 she was named one of radio's Most Influential Women by Radio Ink. In 2004, 2005, and again in 2006, she was also named as one of "AWRT's Top 20 Sales & Marketing Women in Radio, Television and Cable." She was elected to the board of AWRT in 2005.
Debbie began her radio career in 1980 at the Radio Advertising Bureau, where she directed the member service department. In 1985, she joined Interep as an Account Executive and was a part of starting a new company, Durpetti & Associates. In 1993, she became one of the first employees at a new Interep division called Radio 20:20, designed to help advertisers reach their markets through the strategic and creative use of radio and the Internet. She later opened the Boston office of Radio 20:20, where she personally developed more than $30 million in new business. She returned to New York in 2001 as President of Radio 20:20, now known as the Interep Marketing Group. During her six years as President of IMG, she and her department team developed close to $500 Million in new business for the radio industry. Debbie is also a six time winner of Interep's prestigious Chairman's Circle Award, presented each year to employees whose performance is deemed exemplary by a panel of judges.
Debbie takes pride in serving as a role model for other women in the industry and most especially for her nine year old daughter Mikaela. Debbie enjoys an active and fun filled lifestyle outside of work and loves spending time with her daughter, husband, family and friends.
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